The Executive Material Program
Get Executive ready in 12 weeks
A proven program for you to command executive conversations, turn your expertise into strategic influence and become the trusted leader everyone recommends for the next big opportunity.
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Hi, I'm April! As a former Vice President of Human Resources with over 15+ years of experience working at Fortune 100, Fortune 500 and startups I understand what takes to achieve promotions. I personally have achieved 4 promotions during my corporate career before becoming an Executive Career Coach.
Learn more about me
Is this You?
Year after year, you watch the same mediocre people land Executive-level promotions that leave you puzzled.
You've tired yourself out trying to decode the "unwritten rules" of landing an executive-level promotion.
Oh, and the little "thing" called Executive Presence? Forget about it.
You've asked for feedback, and you've been told things like:
Make your boss's job easier
Work on your leadership skills
Speak up more in meetings
Speak more concisely
Earn your stripes
Be more confident
Take initiative
Oh, and my favorite "be more strategic," without any real roadmap for how to make it happen.
Summa S.
Associate VP, Finance
I appreciate April’s ability to “see the issue” and challenge me to reflect on finding the opportunity I am fully capable of overcoming in the issue. Working with April has afforded me both tactical approaches to refining my leadership (as a people leader) as well as strategies to elevate my leadership amongst peers, managers and skip levels. She brings with her coaching practice a strong network, a wealth of knowledge and her magnetic personality! Within six months of working with April, I was promoted to Associate Vice President of Finance.
And now?
"Making your boss's job easier" means running operations while losing visibility.
"Taking initiative" has trapped you in doing everything yourself, instead of leading high-performing teams.
You're the reliable executor – "Give it to [your name], they'll get it done!" – but not seen as a strategist.
"Being more strategic" leaves you frustrated without a clear framework, stuck in daily operations while still guessing.
"Speaking up in meetings" has you either talking just to be heard or staying silent, instead of making strategic contributions.
"Working on leadership skills," has you chasing likability over respect, softening your message to avoid judgment.
You've become your organization's best-kept secret: excellent at execution, invisible to key stakeholders.
Naomi M.
Sr. Manager, Human Resources
Working with April to enhance my executive presence and communication skills was transformative. Through targeted exercises and constructive feedback, she helped me develop a more confident and authentic presence. Her insights into non-verbal communication and storytelling were particularly valuable in helping me engage with client groups and business partners. April's deep understanding of organizational dynamics and leadership communication sets her apart. She created a supportive environment where I could explore and refine my unique style. I highly recommend April to any leader looking to elevate their communication skills and executive presence. Her expertise makes her an invaluable resource, and thanks to our work together, I've secured a new leadership role in HR!
I know what you might be thinking:
You've done everything "right" on paper - invested thousands in leadership seminars, earned advanced degrees (maybe even an MBA or Master's degree like I did), and tried to "fake it till you make it" on your path to executive leadership.
Or maybe you've already tried going it alone, following conventional wisdom about confidence and leadership, but nothing has come of it because traditional paths rarely translate into real executive success.
And your leadership & communication style? It's a patchwork of habits picked up from past bosses, colleagues, and mentors - leaving you struggling to speak with true executive presence because you're channeling everyone else's voice but your own.
Joi W.
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Ashley B.
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Rebecca T.
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The result?
You're working harder than ever, but still not being seen as executive material. You're trapped in the "highly capable doer" category when you should be viewed as a strategic leader.
You've convinced yourself that "just maybe" your current role is enough and it will naturally happen with time.
If that were true, you would not still be "thinking" about becoming an Executive, and you would probably not be on this page.
You are great at execution. It got you here, it won't get you there.
You need a proven strategy to transform your fluency into influence to become the obvious choice.
Imagine if you could:
Have senior leaders actively seek out your perspective
Turn complex projects into stories that get immediate executive buy-in
Become known as the person leaders think of first for executive opportunities
Handle tough conversations in a way that builds trust and advances your career
Confidently step into any room knowing exactly how to make your points land
Introducing
The Executive Material Program
The Executive Material group coaching program is designed for women people leaders based in the United States, Canada, and Europe.
A 12 week Group Coaching Program for women leaders and experienced professionals who want to build executive level influence through a unique blend of strategic communication and leadership skills to accelerate your path to become an Executive.
☑Navigate complex conversations with poise and impact
☑Build your reputation as an executive-level communicator
☑Own every presentation from boardroom to team meetings
☑Learn to communicate upward and drive key initiatives forward
☑Develop the mindset, voice, and presence of a confident leader
☑Career Advancement System: Position yourself strategically for your next promotion
...and more
After 15 years as an HR leader and guiding hundreds of professionals to promotion, I discovered that executive success consistently comes down to four critical elements. The C.O.R.E. Framework integrates Clarity, Ownership, Resilience, and Executive Presence, the essential pillars that transform managers into influential executives. This proven system, refined through hundreds of client successes, is the foundation of executive readiness.
How much time should I dedicate to this program each week?
Is this program only for those in corporate settings?
What if I can't attend all the live sessions?
How is this different from other executive development programs?
How long do I have access to the program materials?
Can my company sponsor me for this program?
Here's What Industry Leaders Are Saying
Ready to Transform Your Career?
Don't let another day pass feeling undervalued or unheard. It's time to unlock your full potential as a communicator, strategist, and leader.
ENROLL NOW